Our Cookie Policy outlines the general policy, practices, and types of cookies and other tracking technologies Post Planner may use to improve our services and your experience when visiting our website or using our services or application (collectively, “Services”). Please refer to our Privacy Policy for additional information and definitions regarding our privacy practices.
WHAT ARE COOKIES AND WHY DO WE USE THEM
Cookies are small pieces of text used to store information on web browsers. They are used by many websites to store and receive identifiers and other information on devices, such as a mobile phone or computer. We use cookies and other similar tracking technologies (collectively "cookies") in order to provide a better experience for you and to generally improve our website, applications, and other services. We use cookies for the purpose of storing and retrieving session information in our application, and for analyzing traffic on our website. For example, we may use cookies to help direct you to the appropriate part of our website by indicating that you are a repeat visitor. We also may use information to present you with resources that are matched to your preferences and to manage and track the effectiveness of our marketing efforts. We also may include tracking pixels, which are small graphic images, in our marketing communications to determine engagement. These cookies may be set by us or by third parties with whom we have partnered to assist in our marketing efforts.
ENABLING/DISABLING COOKIES
Some portions of our Services are functional without cookies, and you may generally choose whether to accept cookies. Most web browsers are set to accept cookies by default; however, you may be able to delete cookies yourself through your browser's cookie manager. To do so, please follow the instructions provided by your web browser. Please note that disabling cookies will reset your session, disable auto-login, and may adversely affect the availability and functionality of our Services and other resources we can provide to you.
For more information about managing cookies and how to stop cookies being installed visit http://www.allaboutcookies.org/manage-cookies/.
If you wish to opt-out of cookies that collect information to serve you interest-based ads, you may opt-out at https://optout.networkadvertising.org/?c=1 or if located in the EEA, UK, or Switzerland, at https://www.youronlinechoices.com/.
TYPES OF COOKIES
Analytical Cookies
These cookies collect information about how users use our Services. For example, Post Planner uses Google Analytics to track anonymized usage statistics. This data is used to analyze how frequently people visit the Services, how the website is found, and which pages of the website or application are most frequently viewed. These cookies do not collect information that identifies a website user. This information is combined with data from other users to create an overall view of website data use and application data use and is never identified individually or personally. Another form is the use of heat mapping services, which are used to display the areas of the application that users interact with most frequently. These cookies are only used to identify ways to improve the Services.
The analytics cookies we use are:
Here are some examples of how we use analytics cookies:
User Experience
We track users on the Post Planner Services using Google Analytics to improve user experience across all devices. This data helps us configure the website and application and content to make sure the browsing experience is met with the least possible resistance and barriers in order for the user to access the information they require quickly and easily. We can also identify any broken links or errors.
Content Marketing
Google Analytics helps Post Planner establish which content users find most valuable and in turn, helps Post Planner produce more valuable content for marketing purposes, i.e. user behaviour and preferences.
Heat Mapping and Session Recording
We use Smartlook for heat mapping services, which are used to display the areas of the application that users interact with most frequently. Sometimes, user sessions are recorded to make them available for later visual playback and allow for more relevant research on user interactions.
Real-time visitor tracking
This can be used to track live website traffic during advertising, promotional events and media / press exposure.
Integrate with other Google Tools
Google analytics can seamlessly integrate with other Google tools and platforms like Google AdWords.
Visitor Insights
We use Google Analytics to identify where users have come from which helps identify what advertising campaigns are performing best / worst and where users are accessing the Post Planner website.
By default, sessions end after 30 minutes of inactivity.
In addition, we also may include tracking pixels, which are small graphic images, in our email messages to determine whether the messages were opened and if the links were clicked. If you do not want to receive tracking pixels in emails we send you, you will need to disable HTML images in your email client, but that may affect your ability to view images in other emails you receive.
Functional Cookies
Functional cookies are used to help our application work as intended. Examples include cookies to determine whether you have logged in before and to determine if you have dismissed a notification banner. Another example is for traffic optimization and distribution using a service provided by a third party such as Cloudflare. We also use cookies to provide customized services. We also use cookies to enable interactions directly from the application to external social networks and platforms, such as Twitter and LinkedIn. You may disable any of these functional cookies as described above; but if you do, various functions of the Services may be unavailable to you or may not work as intended.
Advertising and Targeting
These third-party cookies are placed by third-party advertising platforms or networks to collect information about your website visits and actions for delivery of targeted ads and to track ad performance. Post Planner does not use advertising and targeting cookies.
EFFECTIVE DATE AND AMENDMENTS
This document is effective as of the date indicated at the top of this Cookie Policy under “Last updated”. This document may be amended from time to time.
CONTACT INFORMATION
Inquiries may be made by sending an email to support@postplanner.com or in writing to:
Attention: Data Privacy Team
Post Planner LLC
5834 S 2550 E
Ogden, UT 84403
United States
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Last Modified: January 2024
